Early last year, AT&T made a big change to it’s corporate identity by revising their logo. Though the company’s identity has undergone several revisions since it’s establishment in the late 19th century, this most recent change is a subtle iteration on the previous 2005 version of the logo. We know that companies choose to rebrand […]
Everything Old is New Again Read More »
Earlier this month, Apple quietly released Clips – a new app for creating and sharing multimedia stories with your friends. This app is the perfect bridge between Apple’s prosumer video editing software and it’s Messages application. With Clips, users can create stories using photos, videos and audio, enhance them with effects and filters, and share them
Clips: A New Video App from Apple Read More »
A common creed among designers of various disciplines states that a design’s form should follow it’s function. That is to say: well designed products, documents, images, etc. should value practical utility over flashy decoration. This principle is especially true when designing typography. Despite having the benefit of language, poorly designed typographical elements can still fail to effectively communicate ideas. As we can see
Don’t Be Happy, Worry Read More »
Apple launched there newest Red iPhone 7 & iPhone 7 Plus today. The Red brand raises awareness and funds to help fight HIV/ AIDS. The new Red iPhone will be available to purchase in store Friday March 24th for a limited time in 128GB & 256GB models. This will now be the sixth iPhone color
A few months ago, I read this interesting article that discusses how the “hipster bartender” trend — or “mixologist” as that breed loves to call themselves — is OVER. Here’s the set-up from the article: “We’ve all been there. You just want a plain Jane drink while you’re hanging out with friends at the uber-cool
The Hipster Mixologist, the Friendly Bartender, and the Graphic Designer Read More »
By Aaron Keller, Renée Marino and Dan Wallace Published by HOW Books. Purchase yours at How Design for $32.99 Branding isn’t rocket science, but its practitioners benefit from learning other sciences—especially those of the mind and the heart. The Physics of Brand applies a meatier focus than the “soft touch” of most branding books. After
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Researchers say that 78% of people watch videos online every week. By 2017, online videos will also account for 74% of all web traffic. People are reading less and watching videos much more often. On average, a site that contains video content has 2 minutes more of “user dwell time” compared to sites that have
The Year of Video Marketing Read More »
I thought I would be dating myself with this little blauugh blast from the past, but believe it or not, these bad boys are still available on Amazon and turns out some organizations are still using Zip drives according to Sharon Fisher with IT Knowledge Exchange… In case you don’t remember, or are too young
Zippy the Marionett Read More »
The original Star Wars films remain some of the most popular movies ever made, achieving a level of recognition in American and worldwide culture rivaled only by The Wizard of Oz and Gone With the Wind (1939). Following a recent resurgence with Disney purchasing Lucasfilm™ in 2012, the Star Wars story has continued with new
Star Wars Episode VIII Read More »
These are the days of unfettered emotionalism, that thing that has the power to elevate itself above the laws of science, logic, and conviction. Think about it: even when faced with inarguable evidence to the contrary, most people tend to act on –and even live by– what they feel. While this can be a good
Emotional Connections Read More »
