August 29, 2017

How about Jerry and David’s Guide to the World Wide Web for a brand?

Dunkin’ Donuts is considering removing Donuts from its name as it focuses on becoming a beverage-led brand. It wouldn’t be the first example of corporate name changing. […]
March 7, 2017

The Hipster Mixologist, the Friendly Bartender, and the Graphic Designer

A few months ago, I read this interesting article that discusses how the “hipster bartender” trend — or “mixologist” as that breed loves to call themselves […]
March 3, 2017

The Physics of Brand

By Aaron Keller, Renée Marino and Dan Wallace Published by HOW Books. Purchase yours at How Design for $32.99 Branding isn’t rocket science, but its practitioners […]
December 6, 2016

A picture’s worth 3 words – Cease and Desist

In this day and age of abundant stock illustration for a nickel and having to compete with the $25 all you can eat logo design its […]